Why did my video post fail?

Everyone has a video post that failed, and they wonder why because it was such a good video… it should have done much better. (Talking about videos on Tiktok.)

My system (which I’m calling FXR for now) explains why.

After the post gets “activated” (visible on the Analytics page as a spike of views), the next question is, are there enough reinforcement signals for the system to continue distributing the content to more viewers?

Follow me as I provide clear explanations for why some posts fail while others get reach (distribution).